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SendFox Integration

4 min read

Automatically add form submitters as subscribers to a SendFox list when they submit a Contactum form.


Requirements #

  • Contactum Pro
  • An active SendFox account
  • A SendFox Personal Access Token

1. Get Your SendFox Personal Access Token #

SendFox uses a Personal Access Token for API authentication — not an API key by that name. Both terms refer to the same credential.

  1. Log in to your SendFox account at sendfox.com.
  2. Click your account name or avatar in the top-right corner and go to Account Settings.
  3. Select the Integrations tab (or navigate to Account → Integrations).
  4. Scroll to the Personal Access Token section.
  5. Click Generate Token if none exists, then copy the token.

Keep your Personal Access Token private — it grants full read/write access to your SendFox account including contacts and lists.


2. Connect SendFox in Contactum #

  1. Go to Contactum → Settings → Integrations → SendFox.
  2. Paste the Personal Access Token into the API Key field.
  3. Click Save Settings.

Contactum validates the token by calling GET /me on the SendFox API. If the request returns your account data without an error, the token is confirmed. A “Your SendFox API key has been verified and saved” message appears and the status badge turns green.

If the token is invalid, the error message returned by SendFox is shown.

To disconnect, click Disconnect SendFox. This clears the stored token and stops all SendFox subscriptions until you reconnect.


3. Enable SendFox on a Specific Form #

The global connection does not subscribe anyone on its own — you must enable the integration per form.

  1. Open the form in the Contactum form builder.

  2. Go to Form Settings → Integrations.

  3. Find SendFox and toggle it on.

    If the card shows Not Connected, complete Step 2 first.

  4. Click Configure to open the field mapping dialog.


4. Configure Field Mapping #

Field Required Description
List Yes The SendFox list to subscribe the contact to. Click the refresh (↻) icon to load all lists from your account
Email Yes Map to the form field that collects the subscriber’s email address
First Name No Map to a text or name field for the subscriber’s first name
Last Name No Map to a text or name field for the subscriber’s last name

Using Smart Tags #

Each text field accepts a smart tag from your form. Click the { } merge tag button and select the form field. The value is inserted as {field_name}. Example:

Email      →  {email}
First Name →  {first_name}
Last Name  →  {last_name}

Refreshing the List Dropdown #

If you created a new list in SendFox after connecting, click the refresh (↻) button next to the List dropdown. Contactum fetches all lists from your account, automatically paginating through multiple pages if you have a large number of lists.

  1. Click Save Settings in the dialog, then Save the form.

5. How Subscriptions Work #

When a visitor submits the form:

  1. Contactum saves the form entry and fires the contactum_entry_submission action.
  2. The SendFox integration checks that:
    • The global Personal Access Token is saved and verified (status: true)
    • The form has SendFox enabled
    • A List and an Email mapping are both configured
  3. Smart tags in the Email, First Name, and Last Name fields are resolved against the submitted entry data.
  4. If the resolved email address is empty, the subscription is silently skipped.
  5. A POST request is sent to the SendFox API:
POST https://api.sendfox.com/contacts
Authorization: Bearer {personalAccessToken}
Content-Type: application/json

{
  "email": "subscriber@example.com",
  "first_name": "Jane",
  "last_name": "Doe",
  "lists": [42]
}

The lists field is an array containing the selected list’s numeric ID.

  1. SendFox creates the subscriber and adds them to the specified list.

Subscription happens after the entry is saved. A SendFox API failure does not block the form submission or show an error to the visitor — the form completes normally.


6. Subscriber Behaviour in SendFox #

Scenario Result
New email address Subscriber created and added to the list
Existing email address SendFox updates the subscriber’s name fields and adds them to the list if not already subscribed
Existing email, already in list SendFox accepts the request without creating a duplicate
Existing email, unsubscribed SendFox may block re-subscription depending on account settings
Empty email from smart tag Subscription skipped silently
Invalid or expired token Subscription skipped silently; form still processes normally

7. Troubleshooting #

“Your SendFox API key is not valid” error on save #

  • Confirm you copied the Personal Access Token from SendFox → Account → Integrations → Personal Access Token with no extra spaces.
  • If the token was regenerated in SendFox, the previous token is invalid. Copy the new token and update it in Contactum.

List dropdown is empty after clicking refresh #

  • Confirm the global token shows the green valid badge before clicking refresh.
  • Log in to SendFox and confirm at least one list exists under Lists. Create a list if none exist, then click refresh.

Subscribers are not appearing in SendFox #

  1. Confirm the form has SendFox toggled on and was saved after enabling.
  2. Confirm a List is selected and the Email field is mapped in the Configure dialog.
  3. Submit a test entry and verify the email value appears in Contactum → Entries.
  4. Log in to SendFox and go to Contacts to search for the test email address.
  5. Enable WP_DEBUG_LOG and check wp-content/debug.log for API errors during submission.

Subscriber is added but not appearing in the selected list #

  • Confirm the correct list is selected in the Configure dialog. If you recently deleted and recreated a list in SendFox, its numeric ID changes — click refresh and reselect the list.
  • In SendFox, check Lists and open the specific list to see if the subscriber appears there.

8. Notes #

  • API terminology: SendFox labels this credential a Personal Access Token in their dashboard, but the Contactum UI field is labelled API Key. Both refer to the same token.
  • API base URL: https://api.sendfox.com/
  • Auth method: Authorization: Bearer {personalAccessToken} — standard Bearer token.
  • Paginated list fetch: When loading your lists, Contactum automatically fetches all pages by following the next_page_url cursor until no further pages exist. All lists are loaded regardless of how many you have.
  • Lists field format: The SendFox contacts endpoint accepts lists as an array of numeric list IDs. Contactum sends [list_id] — a single-element array containing the selected list’s integer ID.
  • Credentials storage: apiKey and status are stored in wp_options under the key contactum_sendfox. Restrict database access and keep WordPress authentication keys strong.
Updated on September 16, 2026

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Table of Contents
  • Requirements
  • 1. Get Your SendFox Personal Access Token
  • 2. Connect SendFox in Contactum
  • 3. Enable SendFox on a Specific Form
  • 4. Configure Field Mapping
    • Using Smart Tags
    • Refreshing the List Dropdown
  • 5. How Subscriptions Work
  • 6. Subscriber Behaviour in SendFox
  • 7. Troubleshooting
    • "Your SendFox API key is not valid" error on save
    • List dropdown is empty after clicking refresh
    • Subscribers are not appearing in SendFox
    • Subscriber is added but not appearing in the selected list
  • 8. Notes

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